GOLD WINNING RED BARON BEER NOW AVAILABLE IN NOVA SCOTIA

 

WATERLOO, ON, Sept. 28 /CNW/ - Brick Brewing Company (TSX: BRB) announced today that their Gold medal winning Red Baron Premium Blonde Lager is now available in Nova Scotia. Brick's Red Baron Lager was awarded Gold for best North American Style Lager, at the 8th Annual Canadian Brewing Awards.

As part of a sales agent agreement announced earlier this year, AMCA Sales & Marketing ("AMCA") now represents Brick's portfolio of brands in Atlantic Canada.

"At AMCA, we are committed to strategically growing our business in beverage alcohol and to grow the business of our partners. We are excited about the opportunity provided by the Nova Scotia Liquor Corporation ("NSLC") to showcase our capabilities and introduce one of Brick Brewing's award winning brands to Nova Scotia beer drinkers", said Shawn Hiscott, Vice President, Beverage Alcohol Division, AMCA.

"We continue to focus our efforts on filling excess capacity of more than 200,000 hectoliters", said George Croft, President and Chief Executive Officer of Brick Brewing. "Geographic expansion, with the support of great partners like AMCA, is perfectly aligned to this key corporate initiative."

Mr. Croft will be in Nova Scotia on Wednesday September 29th to lend his support to the product launch. Mr. Croft will be visiting NSLC Stores with NSLC Executives and will also visit licensee accounts.

About AMCA

AMCA Sales & Marketing is a leader in Atlantic Canada in the grocery retail and foodservice sectors. Building upon that leadership AMCA Sales & Marketing has recently expanded into the Beverage Alcohol industry recruiting industry leadership, experience and capability that will enable great success for both AMCA and its strategic partners. AMCA Sales & Marketing has offices and warehouses throughout Atlantic Canada with head office and field coverage across the entire region. Visit us at www.amca.ca

About Brick Brewing

Brick Brewing Co. Limited is Ontario's largest Canadian-owned and Canadian-based publicly held brewery. The Company is a regional brewer of award winning premium quality and value beers. The Company, founded in 1984, was the first craft brewery to start up in Ontario, and is credited with pioneering the present day craft brewing renaissance in Canada. Brick has complemented its Waterloo family of premium craft beers with other popular brands such as Laker, Red Baron, Red Cap and Formosa Springs Draft. Brick trades on the TSX under the symbol BRB. Visit us at www.brickbeer.com

Forward-Looking Statements

All statements in this press release that do not directly and exclusively relate to historical facts constitute forward-looking statements as of the date of this press release. Forward-looking statements generally can be identified by the use of forward-looking terminology such as "may", "will", "expect", "intend", "anticipate", "seek", "plan", "believe" or "continue" or the negatives of these terms or variations of them or similar terminology. Although the Corporation believes that the expectations and assumptions reflected in these forward-looking statements are reasonable, undue reliance should not be placed on these forward-looking statements, which are not guarantees and are subject to certain risks, uncertainties and assumptions, which may cause actual performance and financial results to differ materially from such forward-looking statements. The forward-looking statements included in this press release are made only at the date of this press release and, except as required by applicable securities laws, the Corporation does not undertake to publicly update such forward-looking statements to reflect new information, future events or otherwise.

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For further information: George Croft, Tel: (519) 576-9100 Ext 247, E-mail: georgec@brickbeer.com; For further information about AMCA: Shawn Hiscott, Vice President, Beverage and Alcohol Division, Tel: (902) 468-1501 Ext 131, Email: shiscott@amca.ca